Job profile
Designer (m/f/d)

You are looking for the right Designer for your company?

Designers: creative design of functional products and solutions

Designers can be found in different areas: While product designers are responsible for the functionality and aesthetics of articles of daily use, media designers ensure the user-friendliness of websites and software. Designers can work at the interface to the sales & marketing unit or in the development department of companies, as freelancers or in projects.

Which opportunities do designers have on the labour market?

In companies, designers develop new products in cooperation with sales and marketing units and ensure the functionality and aesthetics of products and solutions – always taking into account customer wishes, current trends and general requirements. Designers create fashion, furniture, household appliances/products, home accessories or vehicles – just to name a few fields of activity.

In media design, they enable the intuitive use of magazines, newspapers, books, catalogues, websites or software interfaces and are responsible for the creation of appealing layouts.

The competition in the design industry is very strong. However, due to the wide range of possibilities, designers who have a specialisation and excellent skills have still good prospects on the labour market. Get in touch with your contact person at Hays and learn more about how we can support you in finding a designer's position.

What are the tasks and responsibilities of designers?

The tasks of designers depend on the job profile. Usually, the tasks imply the elaboration and realisation of design concepts according to defined functionality, usability and user-friendliness standards.

In addition, designers coordinate sub-steps and individual processes and supervise both the creation of prototypes and the development of concept studies. Negotiations with customers, departments or the management are also part of their tasks.

  • Market research
  • Competitor analysis
  • Elaboration of drafts
  • Creation of models
  • Presentation of concepts and models

Which hard skills and soft skills should designers have?

Designers need to have an academic degree in product design, fashion design or communication design. Alternatively, they should have completed an apprenticeship in the media, print or web design area. Designers should also have a good eye for detail and composition as well as for the needs of the market they work in. In addition to technical expertise, designers should possess certain soft skills.

  • Creativity
  • Organisational talent
  • Good communication skills and persuasive power
  • A high level of flexibility

What is the average salary of designers?

Professional experience, the reputation within the industry, the design area and the industry itself have a huge impact on the salary of designers. The average starting salary of designers in a permanent position is between EUR 24,000 and EUR 30,000 per year. In projects and as freelancers, they earn between EUR 6,000 and EUR 50,000 or even more, depending on the scope of the project and the specialist field.

Finding your ideal job as a designer – with Hays

As a designer, you hold a demanding position with complex tasks requiring creativity and make a direct contribution to your company's success.

You are a qualified designer? Hays will help you find your dream job. Learn more about how Hays can support you in your job search.