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Sales manager
Job profile

What does a sales manager do?

Sales managers are luminaries and experts in the sales process. Their core competence is to highlight the advantages of a product or service so charmingly in words that the interested party cannot help but to develop an urge to buy.

But a sales manager can do more than that. These people not only acquire customers, but also develop sales concepts and bring them to life. You know your customers very well. In addition, they motivate and train their own teams on an ongoing basis. As a manager, the sales manager occupies an integral position in a company and is therefore the central contact person for the entire sales department.

Sales Manager

  • For applicants
  • For companies
  • For freelancers

Are you looking for a sales manager job (m/f/d)?

Do you have a passion for selling? Can products and services that require explanation be conveyed to your contact person in such an appealing and pictorial way that you then conclude contracts? If you can also lead your own team and act calmly and prudently in every situation, we should get to know each other – and develop your next career phase together.

Are you looking for an experienced and competent sales manager (m/f/d)?

Are you looking for an always motivated manager or sales force who appreciates your products and services and is 100 percent convinced by them? A sales manager seeks direct contact with interested parties and continuously intensifies relations with customers, always with the aim of increasing sales and revenue figures. In our applicant pool, we will find the right sales talent for your company.

Are you looking for an exciting project as a sales manager?

Have you already brought different products and services to the market, developed sales concepts for yourself and your team and offered inspiration with your unbroken optimism? If you are also strong in the further development of customer relationships and have economic expertise, then we should get to know each other. Together we will find the right sales project for you.

Sales Manager Duties: This makes up your daily work routine

In everyday life, actual selling is only one of many tasks of the sales manager - even if it is the core task. These sales talents keep an eye on the target figures, develop sales concepts and coordinate the next steps closely with their colleagues from the marketing department.

Another task involves the sales manager's team: If you take on the role of a manager, then you are also responsible for setting individual goals and targets for each of your own team members. From this, strategies are thought through further and sales potential is identified - always against the background of the existing market opportunities for the company..

Together with the team, the sales manager thinks about how new customers can be won and regular customers can be inspired by offers that are individually tailored to them.

What does a sales manager earn?

Career starters with a technical or university degree and/or specialized industry knowledge generally earn more than those who tend to be generalists. The actual salary depends, as is so often the case, on the industry - and in the case of sales managers, also on the sales successes achieved. In sales, you will usually receive a commission or bonus in addition to your fixed salary.

The basic salary averages 67,000 euros gross per year. Companies in the insurance, automotive and IT sectors are more generous - salaries can rise to 130,000 euros a year.

Sales Manager - opportunities on the labor market

The range of tasks performed by sales managers is both varied and demanding, and these sales talents are also subject to a certain pressure of expectation. Whether in the office or in the field, these sales talents and managers are currently being sought across all industries and desperately. So if you are currently busy looking for a suitable sales position, you will be successful relatively quickly.

You will then definitely benefit from being able to think your way into different product worlds - regardless of whether it's the finance or IT sector. Find out now about your job opportunities as a Sales Manager with Hays. We offer jobs from junior to senior sales or sales director.

In order to ultimately be able to sell products and services, certain soft skills are at least equally important as a professional background.

Therefore, sales managers should have the following skills:

  • Communication and negotiation skillss
  • Strong persuasion and communication skills
  • In-depth product expertise
  • Entrepreneurial thinking and acting
  • Background in economics
  • Industry expertise

In order to ultimately be able to sell products and services, certain soft skills are at least equally important as a professional background.

Therefore, sales managers should have the following skills:

  • Communication and negotiation skillss
  • Strong persuasion and communication skills
  • In-depth product expertise
  • Entrepreneurial thinking and acting
  • Background in economics
  • Industry expertise

An apprenticeship or a completed degree in the field of economics or communication science offer good conditions for entry. A marketing background can also qualify you for a sales manager job.

But lateral entry is also possible. If, for example, you are a trained engineer or have a medical background, you may be predestined to sell medical technology products or services with the appropriate sales talent.

Through several years of experience, further education and training, you can rise from an entry-level position to management role (chief sales). In addition to pure specialist knowledge in sales, it is then important to expand your competencies in the area of team management and employee leadership.

An apprenticeship or a completed degree in the field of economics or communication science offer good conditions for entry. A marketing background can also qualify you for a sales manager job.

But lateral entry is also possible. If, for example, you are a trained engineer or have a medical background, you may be predestined to sell medical technology products or services with the appropriate sales talent.

Through several years of experience, further education and training, you can rise from an entry-level position to management role (chief sales). In addition to pure specialist knowledge in sales, it is then important to expand your competencies in the area of team management and employee leadership.


Find your next dream job or employee as Sales Manager with Hays

Are you looking for a new professional challenge as a Sales Manager where you can contribute your experience, competence and versatile qualifications? With Hays, you will find a position that meets your requirements. Because we not only establish promising contacts with renowned companies and organizations for you, but also determine where your preferences lie in a personal interview with you.

Through our "Find & Connect" concept, we bring companies together with experts. Since we know the needs and wishes of both sides very well, we only make those contacts that really fit together.

If both the prerequisites and requirements of candidates match the job requirements, we make the personal exchange possible. If there is also a human match in the discussions, the contractual framework conditions are defined with us - and together we shape your professional future. You can choose from various types of contracts to implement the best possible model for you.

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