Hays
Offenbach am Main | Permanent employment with our customer
Reference number
584219/1
My duties
  • Develop and implement Genesis Europe’s strategic approach and tactical pan-European PR activities for products in Europe
  • Create positioning, messaging and activity plans for Genesis models
  • Create asset and communication toolkits across the business to ensure a one-voice approach for all European product
  • Ensure PR assets are prepared and shared for Genesis products, including press releases, press kits, Q&As, briefings, speeches and infographics
  • Optimise product communications to target beyond auto media, ensuring non-auto and lifestyle media know about Genesis products
  • Manage asset distribution across the region, globally for wider news and upload to the regional media centre ensuring the media has access to the latest information and assets
  • Leverage data from the media centre and media monitoring to fine tune and direct PR efforts, maximizing and continually improving impact
  • Feedback to, and request support from, R&D, Design and GHQ teams to create supporting assets for storytelling across Europe
My qualifications
  • At Genesis the customer is our highest priority and your customer is the media – you will be customer focused and obsessed with meeting their needs 
  • The freedom to exercise your communications skills, with very few boundaries, and you should be able to challenge the wider communications team at every level
  • At least 5 years’ experience of PR and/or journalism/communications
  • Experience from in-house or agency PR environment
  • Understanding of automotive or tech media
  • A healthy contact’s book is a bonus 
  • Firm understanding of the electrification environment
  • Project management skills and experience
  • Strong team spirit
  • You will be able to write engaging copy in English and convert complex technologies into simple language to communicate customer benefits. 
  • You will have a turn of phrase which raises a smile
  • Additional languages are an advantage
My benefits
  • The opportunity to take over a high-caliber area of responsibility and to help build up processes, structures and procedures from the very beginning
  • The chance to become an employee of the 1st hour 
  • A jump on the career ladder is guaranteed with us - today's employees are tomorrow's managers
  • We are a very dynamic company with short decision-making paths
  • Of course, we also offer classic benefits such as: mobile working, free drinks, employee canteen etc.
About Hays
Discover the benefits of cutting-edge recruitment in Sales & Marketing with Hays. With us you receive the perfect support for ensuring your professional success – whether you're just getting started in your career or are looking for new perspectives in either a permanent or project role. We are your skilled and reliable partner for interesting and lucrative opportunities in Sales & Marketing – all completely free of charge to you. Register with us and reap the benefits of job offers that are both interesting and relevant to your skills and experience.
My contact at Hays

Reference number
584219/1

Contact
Phone: + 49 621 1788-4297
E-Mail: positionen@hays.de