Salary Report 2025 Marketing – How much do specialists and managers in marketing earn in Germany? Request study now Salary Report 2025 Marketing – How much do specialists and managers in marketing earn in Germany?


Our Marketing Salary Report shows how specialists and managers in marketing professions are paid in Germany.

The report provides answers to questions such as:

  • Which marketing professions are the most lucrative?
  • What difference do different educational qualifications make?
  • How does company size influence salaries in marketing?
  • In which regions do employees earn more than elsewhere?
  • How does pay differ between men and women?

The report also contains information on satisfaction with one's own salary, willingness to change jobs and the associated salary expectations.. 

The Hays salary reports stand for transparency and provide guidance: they help companies to design competitive remuneration models and enable skilled workers to realistically assess their market position.

The complete results can be found in the marketing salary report brochure, which you can request via the link.

 

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Your contact
for questions and concerns

Kathrin Möckel

Head of Market Research

  • Hays
  • Glücksteinallee 67
  • 68163 Mannheim
Kathrin Möckel

Kathrin Möckel

Head of Market Research

  • Hays
  • Glücksteinallee 67
  • 68163 Mannheim
Kathrin Möckel

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